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Have you ever wondered why certain individuals in your field seem to rise out of nowhere to state prominence? These experts get all the media attention, deliver keynotes at top conferences, and attract the best clients. Are these men and women just smarter than the rest of us? Or are they privy to some magical personal branding strategy that the rest of us don’t know about? Today, I’m going to let you in on a little secret: most of these visible experts aren’t much different from the rest of us.
In fact, many of them admit that they aren’t the smartest or most knowledgeable people in their fields. They developed their personal branding strategies the hard way, through trial and error. That means each one of them followed a different path, trying and discarding a host of tools and techniques along the way.
A personal branding strategy is a plan to take your reputation and career from relative obscurity to high visibility. It describes where you stand today and what level of visibility you want to achieve in the future. We are one of the leading personal branding and brand engagement experts who strive to build head-turning brands that attract opportunities. We would like to work for consultants, artists, athletes, designers, magicians. We worked on the following categories: